So, you need to have your marketing plan finalized and prepared by the end of September to get your product seen by the early birds! Plus, a study from RCS UK shows that 38% of buyers start doing their Holiday shopping in October.
It’s never too early to start preparing your business for the silly season.Īs the days start to get shorter and 'sweater weather' becomes more real, everyone seems to simultaneously think 'wow, it's that late the year already?! This time also happens to be the best time to start planning your Christmas marketing campaign.īecause there is a wide range of dates in the last 3 months of the year that e-commerce owners can leverage.
